Since 1970, Genovese Coffee has stood as a pillar of the Australian coffee industry. The family-owned coffee roaster was one of the first, and few remaining, to set up shop in Melbourne.
Over the past five decades, Genovese Coffee has grown not only in size and scale, but in quality, reach, and sustainable practices. Adam Genovese, the third generation of his family to run the business, sees the importance of preserving it and the planet for future generations.
“We take our responsibility to the environment and future coffee growers and drinkers seriously,” Adam says. “An individual can make a difference, but with the reach our coffee has to so many consumers, we can get a message out that’s clearer than one person shouting into a void.”
For years, Genovese Coffee…