FIRSTGROUP is looking to take on the road market with its proposed open access service between London Paddington and Paignton.
The company has applied to the Office of Rail and Road to start running services via Bath and Bristol, under its Lumo brand, from May 2028.
Speaking to RAIL, First Rail Managing Director Steve Montgomery said the success of Lumo on the East Coast Main Line, where services have targeted the domestic airline market, is some-thing FirstGroup wants to re-create in the South West.
“It’s looking at a market that’s under-served,” he said.
“Lumo’s set-up on the Edinburgh to London route is about recognising the market to get people off airlines. It’s been very successful.
“Paignton is very similar. We all know the roads going into that part of the…
